About

For two decades, I’ve helped scrappy businesses make the most of their people, data, content and technology. I help you solve the marketing problems you have with the resources you have.

Since starting out in advertising in 1993, I have developed dozens of advertising campaigns, direct mail campaigns, websites and email campaigns designed to drive consumers to become aware, consider, purchase and use brands in both the consumer and b2b spaces.

Since then, I’ve helped agencies such as Kirshenbaum Bond & Partners, DIGO Brands and MRM and technology companies such as Acxiom, Think New Ideas and Bloomberg improve their marketing strategy.

I am the MacGyver of marketing, literally able to build marketing programs from a few bits of string, duct tape and a dead nine-volt battery.


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On the personal side, I live on the Upper West Side of Manhattan with my wife and our two mildly destructive children. ¬†For fun, I like to ride my bike (aka “playing in traffic”) and take pictures with both digital and 35 MM cameras.

I have a bachelor’s degree in ancient history from Swarthmore College and a master’s degree in a related field, advertising, from the Newhouse School of Syracuse University.