File this one under la plus la change…
Over two years ago, I wrote what became the most-viewed post on my old blog, Translinear: Silicon Valley Hates Children. I wrote the post in about five minutes after the umpteenth time we got our ears blasted by a video on CNN.com because one of the kids had turned up the volume the last time he or she used it. I took out my frustration on the tech industry:
These never-stop-working companies favor two types of people, the young or otherwise unencumbered who have no commitments as important as work or those who have commitments such as family but choose to push them aside in pursuit of a career. In either case, you have a bunch of people designing products for a broad market with little to no understanding of the market’s needs.
Well, it happened again. Recently, the missus and I decided to limit our kids’ screen time. It took a few minutes on my son’s iMac, which has parental controls. It acted a little wonky right after, but it was simple enough.
You can block sites. Since my daughter lives on the Nickelodeon and Disney sites, however, I find that feature relatively useless.
In short, Google markets a device to families with kids without really meeting their needs.
So, my advice to Google’s product teams: go have some kids already. Sheesh.