Short answer: no, of course not. However, they could have used a little human common sense rather than rely on responsive design alone to make their emails more relevant.
Let’s back up. As an avid, if not talented, photographer, I subscribe to emails from Adorama and B&H Photo, two large photo retailers based in New York with a well-earned reputation for value, service and selection. Really, you CANNOT find a better place to buy cameras and assorted equipment than those two.
Yesterday, I received this email from B&H:
They remembered Mother’s Day with a large graphic pointing to their Mother’s Day sale items. How nice.